Archive for the ‘SEO’ Category
How to Visualize A New Linking Mix
Creating a new link profile for your website is a very important to do before linking. Looking into your current link profile as well as your competitors can be complicated and time consuming.
Linking is the most important aspect in SEO optimization. Obtaining quality links and a creative linking mix is very important for your linking profile.
Below is a process broken down into 2 steps to help clearly identify and visualize a new linking mix for your website
Step One: Analyze Your Current Linking Mix
All Google Search Now Personalized
Google announced last week that all their natural search will now be personalized to the user.
http://searchengineland.com/google-now-personalizes-everyones-search-results-31195
This is extremely important for all search users whether they be professionals in the space or businesses looking to sell more online.
Why? Because SEO ranking reports will fall out of sync over time with what users see if the users don’t opt out of the Personalized Search. Meaning we’ll being paying less attention to rankings reports and more attention to conversions/traffic.
Should create a lot of headaches for those SEO’s who focus solely on rankings and not on their clients bottom line.
Where Do Your Search Engine Conversions Come From?
First off, if you don’t know, you are a web analytics discussion waiting to happen. But for today’s discussion- where do your search engine conversions come from? From Google paid search? From natural search? From the new Bing engine?
Even with the recent Yahoo! and Microsoft collaboration announcement, we can take a look at search engine conversions without looking at the actual search engine. A past set of statistics is resurfacing, presented by the SEO expert Rand Fishkin.
List of PPC & SEO Keyword Research Tools
Hey Gang,
Sorry for taking so long to get out another blog. Been busy with growing the business. Here is a list of awesome tools that I typically use to find keywords for PPC and SEO:
1. Google Keyword Research: Pretty much the standard for all things keyword research. Google just started releasing volume numbers for search terms. Before you had to rely on a number of other tools that were…well not Google. Be careful when looking at these numbers for SEO because their the data is pulled via PPC.
Step Aside Wikipedia Here Comes Knol
Hot off the presses Google released their version of Wikipedia, Knol. Details can be found here
Everyone knows that Wikipedia ranks number 1 for almost anything. How the hair will the search giant play fair with this new product on the market. I can see some people up in arms down in Wiki HQ
